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Top US Search Engine Site Shakes Hand with Leading Thai Portal Site to Create Major Content Hub
November 30, 2000

Bangkok, Thailand. November 28, 2000 - Lycos Thailand, a new affiliate company of Lycos Asia providing leading Web search and community services, and Thailand.com, a subsidiary of Nation Multimedia Group PCL, agreed today plans to establish a co-branded marketing in Thailand and abroad aimed at establishing brand awareness as extensively as expanding Internet surfers market between each other.

Thailand.com, operates a successful channels dedicated to serve the tailored needs of Internet savvy and by teaming up with Lycos Thailand, Thailand.com will be more recognized among a number of Internet users worldwide via Lycos network. By means of content providers, Thailand.com will render news content to Lycos Thailand to establish a complete news hub and draw more traffic into the site. And at the same time, Thailand.com brand awareness will be more promoted globally as one of the strategies to capture share of foreign net surfers.

" Lycos is, undoubtedly, regarded as one of the established search engine Web sites. By teaming up with the well-known strategic partner like Lycos, both leading sites-Thailand.com and Lycos Thailand-will gain mutual benefits particularly a number of Internet users and brand recognition. This is the first collaboration that will lay down strong relationship between each other. ", said Mr. Thanachai Theerapatvong, Nation Group and Thailand.com Chairman and CEO. " All Internet users will benefit from more channels of content searching together with content quality and ballooning cross-border Web community ".

About Thailand.com http://www.thailand.com
Thailand.com is Thailand's only website dedicated to becoming the Internet gateway for information and services about Thailand and Southeast Asia.

Backed by one of Southeast Asia's leading media companies, the Nation Group, thailand.com currently operates five content channels in the areas of Travel, Shopping, News, Business & Finance and Exports.

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