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Search Engine Site Shakes Hand with Leading Thai Portal Site to Create
Major Content Hub
November 30, 2000
Thailand. November 28, 2000 - Lycos Thailand, a new affiliate company of
Lycos Asia providing leading Web search and community services, and Thailand.com,
a subsidiary of Nation Multimedia Group PCL, agreed today plans to establish
a co-branded marketing in Thailand and abroad aimed at establishing brand
awareness as extensively as expanding Internet surfers market between each
operates a successful channels dedicated to serve the tailored needs of
Internet savvy and by teaming up with Lycos Thailand, Thailand.com will
be more recognized among a number of Internet users worldwide via Lycos
network. By means of content providers, Thailand.com will render news content
to Lycos Thailand to establish a complete news hub and draw more traffic
into the site. And at the same time, Thailand.com brand awareness will
be more promoted globally as one of the strategies to capture share of
foreign net surfers.
is, undoubtedly, regarded as one of the established search engine Web sites.
By teaming up with the well-known strategic partner like Lycos, both leading
sites-Thailand.com and Lycos Thailand-will gain mutual benefits particularly
a number of Internet users and brand recognition. This is the first collaboration
that will lay down strong relationship between each other. ", said
Mr. Thanachai Theerapatvong, Nation Group and Thailand.com Chairman and
CEO. " All Internet users will benefit from more channels of content
searching together with content quality and ballooning cross-border Web
Thailand.com is Thailand's only website dedicated to becoming the Internet
gateway for information and services about Thailand and Southeast Asia.
Backed by one of Southeast Asia's leading media companies, the Nation Group,
thailand.com currently operates five content channels in the areas of Travel,
Shopping, News, Business & Finance and Exports.
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