Sometimes called Phuk Sieo, this traditional Silk Festival is held annually in late November or early December at Khon Kaen City Hall, to promote silk weaving and silkworm culture. With a host of stalls offering a wide range of merchandise and food, this festival is one of the most important in Khon Kaen, and offers a plethora of interesting activities, such as an informative silk exhibition, and the annual Thida Mai competition (Miss Silk Contest).

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